About Emma
Emma Eirene is a serial entrepreneur, keynote speaker, author, and the visionary force behind The Business Misfit Network, The Misfit Academy, and Joyous Misfit.
Known as The Spicy Business Coach, Emma empowers ambitious entrepreneurs to build wildly authentic lives and businesses by leading with pleasure, power, and play. Through her rebellious approach to personal and professional growth, she challenges the status quo and invites her audience to reconnect with their bodies, their truth, and their unapologetic voice.
Her signature events and programs are electric spaces of transformation — where ambition meets embodiment, and strategy is fused with sensuality. Whether she’s lighting up a stage, hosting a Misfit Network experience, or guiding entrepreneurs through her academy, Emma shows up with radical honesty, fierce compassion, and a whole lot of spice.
At her core, she believes this:
The most profitable thing you can be... is yourself.
Emma's Story
PLEASURE is the ultimate act of rebellion
Let me explain... this one sentence holds full of the power of everything that I have lived, and therefore everything that I do!
Although I have been in business now for over a decade, my journey truly started in 2020. That was the year that I had a mental breakdown. Yes, that's right, a fully fledged, non-stop crying, couldn't talk, couldn't even breathe, breakdown. I was lost. FULLY lost. I had lost my sense of self, my purpose. I was over-worked, overwhelmed and exhausted by what my life had become! I didn't know what I wanted, who I was and I certainly had absolutely no idea of the journey I was about to take.
This was my lowest point. I had reached my late 30's and I had reached a point where I had no idea who I was. During the previous 15 years, I had followed the formula of all the 'shoulds' that society deems correct and good. I had studied to post-graduate level, I had secured a 'stable' and 'reliable' job, with good benefits and a pension, I had met a man and fell in love, together we bought a house, nurtured our pets, got married, had babies, and even reached our 10 year wedding anniversary.... and CRASH! I had done everything right! I had followed the rule book, followed the formula for a 'happy life' - but I had become more lost, alone and unclear than I had ever been in my life! Put simply, I had lost myself.
I had been so focused on building the 'perfect' life, that I had neglected myself, my needs and wants, until I got to a point that my body stopped functioning.
From the Mic of a Misfit
"The Joyous Misfit is multi-passionate creatrix, the wild one, the one who longs for adventure, who relishes her own pleasure, who explores and seeks to find her place in the world... she is divine, she is empowered, she is a Goddess...
She lives a perfectly imperfect, sensual life. A beautiful experience led by her heart, her soul, her pleasure, her joy...
I am the joyous misfit.
Are you?"
Emma Eirene
Contact
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